Friday, January 22, 2010

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Metsmerized asks if the Mets brand is damaged


Metsmerized has a good take here, asking if the Mets brand has been damaged.

I don't know that there is a brand.  It's a little before my time but based upon what I learned in the late 1970s, and what was mentioned in this SI article from April 1970, the Mets brand once was pitching, fun and a new ballpark.  Even in 1986 I'm not sure they had a strong "brand."  Plenty of front-runners from the Bronx came by, but it wasn't like Mets Inc. really had a brand.

The brand in 2010?   Right now it's whatever NBC's is.

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