From Yankees.com
Pepsi will blitz the market in an unmistakable van that visits high-traffic locations within the tri-state area March 25-April 8, leading up to Major League Baseball's Opening Day and the Yankees' home opener on April 16 against Cleveland. The van's occupants will be rewarding fans with exhibition-game tickets, regular-season tickets and team-branded prizes to fans wearing Yankees gear and consuming Pepsi products.
Stops will be made on the street, at retail locations (Yankees Team Store, Wal-Mart, Target, Modell's, Stop & Shop, ShopRite), sports venues (Madison Square Garden, Prudential Center, Yankee Stadium), transit stations (Hoboken ferry and bus terminals, subways and train stations), college campuses, corporate campuses, theaters and public venues such as Central Park, Greenwich Village, Financial District, Seaport, Times Square and other public parks.
Noticeably more fans are wearing their Yankee gear these days and Pepsi is providing yet another reason to show your team colors. Someone could spot your new
CC Sabathia customized jersey and send you to a home game to watch him pitch. Just think, that jersey might pay itself off.
Prizes will include tickets to the April 4 exhibition game between the Cubs and Yankees as well as regular-season tickets for to-be-announced games. Other Yankees premium items such as bobbleheads, wristbands, pins and pennants will be handed out.
March 28, Greenwich/Westchester Stu Leonard's -- Yonkers Central Avenue (Yonkers to White Plains) White Plains Mall/Wal Mart/Target Pace University Greenwich Avenue Stamford | March 30, Brooklyn Brooklyn Bridge Empire Fulton Ferry Williamsburg Brooklyn Heights Bayridge Park Slope | March 31, Staten Island Victory Blvd. Hylan Blvd. Amboy Rd. Manor Rd. Staten Island Ferry Terminal |
April 1, Bronx/North Manhattan Arthur Avenue 125th Street Hub Columbia Upper West Side Port Washington (Columbia Presbyterian) Upper East Side | April 3, Bronx/North Manhattan Arthur Avenue 125th Street Hub Columbia Port Washington (Columbia Presbyterian) Yankee Stadium Upper West Side | April 6, Queens Queens Blvd Forest Park Roosevelt Mall CW Post College or Queens Community College Hofstra or St. John's Bell Blvd. |
April 8, Manhattan Central Park Columbus Circle Chelsea Piers Union Square Modell's Yankees Stores East Village
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